NewAge Privacy Policy

NewAge Industries (“NewAge,” “we,” “us”) makes all reasonable efforts to protect the privacy and security of the data shared with us. Please read our Privacy Policy to understand how we will collect, use, disclose, and protect information about you (“Users,” “you,” or “your”). This Privacy Policy applies to websites owned or operated by NewAge (“Website”), including AdvantaPure and Verigenics. This Privacy Policy applies to all visitors, and specifically business customers, to the Website. NewAge does not sell directly to individual consumers.

What is the Scope of Privacy Policy?

NewAge provides a website for Users to learn about the products and services it provides. At times, the NewAge website may redirect members to other websites or third-party providers. If you leave the Website, NewAge is not responsible for any data collection practices of those third-party websites.

This Privacy Policy describes how and when we collect, use, and share your information with us through the Website, SMS, APIs, email notifications, applications, buttons, embeds, ads, and our other covered services that link to this Policy (collectively, the “Services”). For example, you send us information when you fill out a form on the Website. When using any of our Services, you consent to the collection, transfer, storage, disclosure, and use of your information as described in this Privacy Policy. This includes any information you choose to provide that is deemed sensitive under applicable law.

You alone control what you share with us through the Website. You do not need to provide information to us in order to use the Website.

You authorize us to transfer, store, and use your information in the United States, and any other country. In some of these countries, the privacy and data protection laws and rules regarding when government authorities may access data may vary from those in the country where you live.

This Privacy Policy does not apply to information about you collected:

• (1) by third-party services, applications or websites, or advertisements associated with, linked to or otherwise accessible from the Website;
• (2) by third-party individuals, retailers, financial institutions, or other firms or companies with which you conduct transactions or communications facilitated and/or confirmed through use of the Services (“Third-Party Transactions”).

The information collected and received by such third-parties is subject to their privacy policies and under no circumstance is NewAge liable for the third-party’s compliance therewith. You should review the privacy policies of third-parties with whom you conduct or engage in Third-Party Transactions.

What Type of Information NewAge Collects:

We may collect information from or about you in a number of ways, including the following:

• (i) when you give it to us;
• (ii) when you give us permission to obtain it;
• (iii) when we obtain it from other sources;
• (iv) automatically when you use our Services.

Visiting Our Website

NewAge, and our third-party service providers, may automatically collect information from visitors to our Website, including individuals who do not register as members, the following information:

• (1) Your Internet protocol (IP) address and associated geographical address;
• (2) The web page from where you entered our Website;
• (3) The type of web browser or operating system you are using;
• (4) Your activity while using the Website (including access times, new and repeat visit information, the web page(s) you visited, how long you spend on each page, and exit page information).

You may also choose to share information with us by filling out a form on the Website to inquire as to the products and services NewAge provides. This includes the first and last name of a business contact, the company name, the company email address, and company telephone number. We do not collect any personal information about individual consumers.

Why Does NewAge Collect this Information?

• (1) NewAge collects information for the following business/commercial purposes:
• (i) To provide Users with the most relevant experiences on the Website;
• (ii) To contact Users with our products and services;
• (iii) To provide notices, updates, security alerts, and support information;
• (iv) To analyze usage trends in the aggregate;
• (v) To administer our Website;
• (vi) To communicate with you via email about your orders or any other questions you may have.

What are Cookies, Unique Identifiers, and Tracking Technologies?

To collect internet data we may use “cookie” technology. A cookie is a text file placed on your hard disk by a web page server. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you. Cookies cannot be used to run programs or deliver viruses to your computer. We may use both session cookies and persistent cookies to better understand how you interact with our Services, to monitor aggregate usage by our users and web traffic routing on our Services, and to customize and improve our Services. We may also use pixel tags, web beacons, clear GIFs, JavaScript, or other technologies. These are online technologies that function similarly to cookies and help us track activities on our Website and to count users who open our HTML-formatted email messages.

Most popular Internet browser applications will allow you to configure the browser so as not to accept cookies. However, setting your browser to reject cookies may, in certain instances, prevent you from taking full advantage of the Website (or some portion thereof) and its capabilities, or cause some features of the Website to function improperly or more slowly.

How We Use and Disclose the Information Collected When You Visit Our Website?

NewAge will not sell and/or rent the information you provide to us. We may share your information with our Service Providers, i.e., any person or company with whom we have entered into a legal arrangement for joint provision of or shared responsibility for provision of the Website or Services we provide, or business associates who assist us in administering our Website or Services. Accordingly, we may use and disclose the information collected when you visit our Website or use our Services for certain purposes, including the following:

• (i) To contact you;
• (ii) To notify you about products and services;
• (iii) To verify changes you have made to your contact;
• (iv) To resolve a problem related to a transaction pertaining to our Services;
• (v) To verify your identity;
• (vi) To test, correct, and improve our content and Services;
• (vii) To analyze how the Website is being accessed and used;
• (viii) To improve the Website’s performance and delivery;
• (ix) To customize your user experience;
• (x) To develop new products and services;
• (xi) To comply with applicable laws and legal requirements, e.g., subpoena, court order, and so forth;
• (xii) If it is necessary to allow our service providers or agents to provide services for us, such service providers or agents being required to maintain the confidentiality of your information with equal or greater protections than those provided by us;
• (xiii) If it is necessary in connection with other business purposes including, without limitation, customer care, service quality, business management and operation, risk assessment, security, fraud and crime prevention/detection, monitoring, research and analysis, marketing, and dispute resolution;
• (xiv) If it is necessary as part of a merger, divestiture, or acquisition; and/or
• (xv) If it is necessary for us to provide it to our attorneys, accountants, regulators, auditors, or other advisors.

NewAge may use and disclose automatically collected internet data primarily for purposes of administering, testing, protecting, and improving our Website or Services or any other Service we provide, analyzing how the Website or Services are being accessed and used, to better understand the preferences of our visitors and members, identifying server problems, measuring the effectiveness of our communications and success of our information campaigns, and personalizing your experience on our Website or Services.

Service Providers

We engage service providers to perform functions and provide services to us in the United States and other countries. For example, we use a variety of third-party services to help provide our Services, and to help us understand and improve the use of our Services, such as Google Analytics. We may share your information with such service providers subject to obligations consistent with this Privacy Policy, as well as any other appropriate confidentiality and security measures, and on the condition that the third-parties use your information only on our behalf and pursuant to our instructions.

Non-Personal, Aggregated, or Device-Level Information

We may also create or compile aggregated and de-identified data, which is data that is derived from various sources, including accounts and transactions. This information that does not identify individuals is used by NewAge for its business purposes, which may include offering services, research, and other purposes consistent with applicable laws.

We may, however, share non-personal, aggregated, or device-level information through partnerships with entities that may use data in their possession, including data you may have given them, to link your name, email address, or other personal information to the information we provide them. You can control whether NewAge shares your information under these partnerships by changing your user settings.

Disclosure pursuant to law, regulation, legal process, or governmental request

Notwithstanding anything to the contrary in this Privacy Policy, we may preserve or disclose your information if we believe it is reasonably necessary to comply with:

• (1) a law, regulation, legal process, or governmental request;
• (2) to protect the safety of any person;
• (3) to address fraud, security, or technical issues; or
• (4) to protect our or our users’ rights or property.

However, nothing in this Privacy Policy is intended to limit any legal defenses or objections you may have to a third-party, including a government’s request to disclose your information.

What Additional Information Do You Need to Know About the Website?

Not for Children

Our Website and Services are not intended for children, and we do not knowingly collect information from children under the age of eighteen (18). If you have reason to believe that we collected or are in possession of Personal Information from someone under eighteen (18) years of age, please let us know.

If you are under eighteen (18), please do not attempt to register for the Website or Services or send any information about yourself to us. By using the Website or using the Services, you represent that you are eighteen (18) years of age or older.

Opt Out

We will retain your data for as long as necessary to provide you Services. If you want to request that we no longer use your information to provide you services, contact us at click here. We must still retain and use your information for regulatory, record retention, or archival purposes to comply with our legal obligations, resolve disputes, and enforce our agreements, and for similar purposes. We will respond to your request within a reasonable timeframe.

Residents of some states have additional rights to control access to and use of their data. Please see the state-specific statements of privacy rights below.

Do Not Track

Our Website does not respond to “Do Not Track” signals. We do not collect personally identifiable information about your online activities over time and across third-party websites or online services, nor do we allow other parties to do so.

Our Security Safeguards

We take reasonable measures to safeguard your information, including technical, administrative, and physical security controls to protect from unauthorized access, disclosure, or use. Notwithstanding, and despite even our best efforts, the security of data transmission over the Internet cannot be completely guaranteed. You should always take precautions regarding how you handle and disclose your personal information and should avoid sending it through unsecure channels.

Linking to Third-Party Websites

We may provide links to websites owned or operated by other third-party companies and entities. When you use a link from the Website to visit a third-party’s website, you will be subject to that website’s privacy policy/notice, which may be different from ours. You should carefully read the policies of the websites you visit. We are not responsible for the privacy practices of any websites that are not owned or operated by us.

We may keep track of how you interact with links across our Services, including our email notifications, third-party services, and member applications, by redirecting clicks or through other means. We do this to help improve our Services, to provide more relevant advertising, and to be able to share aggregate click statistics such as how many clicks were afforded a particular link.

California and International Users

If you visit or use the Website or the Service, your information may be transferred or processed within the United States, a jurisdiction whereupon the privacy laws may not be as comprehensive as those in the country where you reside and/or are a citizen. By accessing the Website or using our Service, you acknowledge and agree that we may collect, process, store, use, disclose, and dispose of your personal information in accordance with the terms of this Privacy Policy.

Privacy Notice Changes

We may revise this Privacy Policy from time to time. The most current version of the policy will govern our use of your information and will always be at newageindustries.com/privacy-policy. If we make a change to this notice that, in our sole discretion, is material, you will be notified upon your next visit to the Website via a notice on the top of the Privacy Policy. By continuing to access or use the Services after those changes become effective, you agree to be bound by the revised Privacy Policy.

Entire Agreement

This Privacy Policy makes up the entire agreement between the parties regarding NewAge’s privacy policies and supersedes any prior agreements. If any portion of this Privacy Policy is found to be unenforceable, the remaining portion(s) will remain in full force and effect. Failure to enforce any part or section of this Privacy Policy will not be considered a waiver. Any amendment to or waiver of this Privacy Policy must be made in writing and signed by us. You will not transfer any of your rights or obligations under this Privacy Policy to anyone else without our consent. All of our rights and obligations under this Privacy Policy are freely assignable by us in connection with a merger, acquisition, sale of assets, operation of law, or otherwise. Nothing in this Privacy Policy shall prevent us from complying with the law. This Privacy Policy does not confer any third-party beneficiary rights. We reserve all rights not expressly granted to you.

Choice of Law

This Privacy Policy will be governed by and construed under the laws of the Commonwealth of Pennsylvania, excluding only its conflict of law provisions. By using the Website and Services, you hereby submit to the exclusive jurisdiction of the courts within the Commonwealth of Pennsylvania and waive any jurisdictional venue or inconvenient forum objections to such courts. You further agree to comply with any applicable federal, state, and local laws in your use of the Services. You are also subject to and agree with the Dispute Resolution Provisions, and all other requirements, limitations, and so forth set forth in the Terms of Use.

How do you Contact Us?

If you have any questions regarding this Privacy Policy, please contact us at the information provided below. We will retain a copy of your message until we have had an opportunity to address your concerns. We may also archive your message for a certain period of time or discard it, but your email address will not be used for any other purpose.

Email: info@newageindustries.com